Updated information is not available yet. For information from 2022, see below:
Welcome to Format Festival Platinum!
Welcome to Format Festival! We're so excited to open the gates at Sugar Creek Airstrip for an amazing weekend of live music! Your Platinum perks will help you make the most of your weekend with up-close viewing, a private lounge and more!
We’ve compiled this guide to help you take full advantage of everything Platinum has to offer. We’ve also included general festival details. Be sure to share this with everyone in your group so all are in-the-know. And if there is anything we left off, email info@format-festival.com with questions. We can’t wait to see you in the park!
BEFORE THE FESTIVAL
Thursday Welcome Party
Your Platinum ticket includes access FORMAT’s Thursday night kick-off event at the Momentary Green with War on Drugs performing.
- Doors at 6:30 PM
- Show starts at 8 PM
Immediately following the show, Platinum guests are invited to join us on the Rooftop at the Momentary for an after-party.
Platinum wristband will provide the access into the event. If you have not picked up your wristband yet, your name will be on the guest list. Please note: this event is separate from the festival, so the access does not include complimentary food & drink. Both are for purchase only.
Health & Safety
- Bring your Festival Wristband
- If you are unvaccinated, the CDC encourages you to bring and wear a mask
- Please also remember our updated bag policy – CLEAR BAGS ONLY – and No liquids are allowed to be brought into Format Festival.
There is no local requirement to provide a Negative COVID-19 test result, Vaccine Card, or Vaccine Record for entry at this event. If you are unvaccinated, the CDC encourages you to bring and wear a mask.
If you have questions about vaccines or want to get a vaccine, please visit Vaccines.gov to find the nearest vaccine provider near you. Current information about COVID-19, and recommendations for isolation and quarantine can be found at the CDC website.
How to Dress & What to Bring
Dress for comfort and be sure to check the weather forecast before you head out the door. The festival grounds are a combination of paved surfaces, gravel and grass, so choose your footwear accordingly. We recommend a hat and sunglasses, but if you forget anything, the Festival Store has lots of great merchandise offerings!
Review this link to be sure you are in compliance with our bag policy and to see what items are allowed and prohibited.
Platinum Wristbands
Will Call
If your wristbands were not mailed to you and are at Will Call, you can pick them up at the Festival Box Office. A government-issued ID is required to verify your order and pick up tickets.
Box Office Location: The box office is located directly next to the festival entrance.
Box Office Hours:
- 9/23: 11am - 1am
- 9/24: 11am - 1am
- 9/25: 11am - 1am
Wristband Activation
Wristband activation ensures a smooth process when entering the festival each day and allows you to add emergency contact information to your wristband. All you need to do is enter your wristband ID number (located on the inside of your wristband) and contact info to activate.
GETTING IN THE FESTIVAL
Gate Opening Times:
Friday, September 23rd – Open at 12PM
Saturday, September 24th – Open at 12PM
Sunday, September 25th – Open at 12PM
Gate Closing Times:
Friday, September 23rd – Close at 3AM
Saturday, September 24th –Close at 3AM
Sunday, September 25th – Close at 1AM
Location & Entry Gate
The festival is located on 250 acres at the private Sugar Creek Airstrip just six minutes from Bentonville's center!
Look for the Platinum/VIP Entrance lanes for express entry.
Getting to the Festival/Parking
Click the links below for all transportation information:
- Uber/Lyft/Rideshare Information
- Get Dropped off by family/friend
- Bike to the Festival
- Driving your own car/motorcycle? Click here!
- Complimentary Shuttle Options
- Camping at the Festival? Click here!
AT THE FESTIVAL
Platinum Lounge
You have unlimited in-and-out privileges to the Platinum Lounge, located to the right of the main entrance across the field on the far side of The Cube, and featuring shade and seating, premium restrooms, and complimentary food and beverage offerings throughout the weekend.
Lounge
The Platinum Lounge is located to the right as you come in the main entrance across the field on the far side of The Cube. Inside you’ll find everything you need to make the most of your Format weekend, including:
- Lounge — An air-conditioned space to sit back and relax at a variety of comfortable seating vignettes.
- Full Service Bar — Never go thirsty with the wide range of complimentary beverages including sodas, water, beer/seltzers, wine, and cocktails.
- Air-conditioned premium restrooms
All-inclusive Dining and Drinks
Beverage Offerings
Have a drink on us at your full-service bar, serving complimentary beer, wine, cocktails and non-alcoholic beverages. Bar locations:
- Platinum Lounge
- Exclusive Platinum Level in The Cube
- Plus limited selection in Platinum Viewing Areas
Platinum Lounge Bar Menu
Selection of Beers & Hard Seltzer
Modelo
Pabst Blue Ribbon
Miller High Life
Lost 40 Brewing Rockhound IPA
White Claw Black Cherry
Bev Canned Wine
Sparkling White, Rose, Sauvignon Blanc, Pinot Noir
Wine
Mumm Brut Rose
Banshee Sauvignon Blanc
Talbot Chardonnay
LaTour Pinot Noir
Spirits
Campari
Aviation Gin
Tito's Vodka
Cardenxe Sotol
Espolon Tequila Blanco
Woodford Reserve
Jameson Irish Whiskey
Appleton Rum
Non-Alcoholic Beverages
Variety of Rambler Sparkling Waters
Ginger Ale & Tonic
Juices: Cranberry, Grapefruit, Orange, Pineapple, Lemon, and Lime
Sodas: Coke, Diet Coke, Sprite, and Minute Maid Lemonade
Dining Offerings
No need to go hungry with delicious bites all day in the Platinum Lounge. We’ll have a selection of hand held favorites in the afternoon with an expanded range of hot and cold dishes in the evening hours. All food is served in the Café within the Platinum Lounge and will include options for those with dietary requirements.
Hours:
Lunch – 1-4pm
Dinner– 5-8pm
Late Night – 9-11pm
Snacks – 12pm – 8pm
FRIDAY LIGHT SNACK MENU :
Cheese & Charcuterie with Crackers, Nuts, Chips, Candy, Trail Mix, and Unique Local Snacks
FRIDAY LUNCH MENU:
Selection of Sandwiches: Cubano, Slider Burgers, Bourbon Street, TBC Croissant
Fresh Berry Salad with Peach Vinaigrette
Assorted Cookies
FRIDAY DINNER MENU:
Southern Tapas Bar: Pork or Shrimp Skewers, Chicken Satay, Shrimp Ceviche, Bacon-Wrapped Beef Bites, Pork Wings, Mini Crab Cakes, and Assorted Bruschetta
Vegetarian: Black Bean Sliders
Salad: Fresh Berry Salad with Peach Vinaigrette
Fall Harvest Salad with Apples, Pears, Dried Cranberries, Bacon, Feta,
Heritage Greens, and Lemon Vinaigrette
Dessert: Lemon Bars and Petit Fours
SATURDAY LIGHT SNACK MENU:
Cheese & Charcuterie with Crackers, Nuts, Chips, Candy, Trail Mix, and Unique Local Snacks
SATURDAY LUNCH MENU:
Selection of Wraps: Turkey, Ham, Club, Chicken, or Vegetarian
Salads: Cucumber Salad; Grilled Halloumi and Tomato Salad
Assorted Chips & Cookies
SATURDAY DINNER MENU:
High South BBQ: BBQ Ribs, Chicken, Pulled Pork, Sausage, and Burnt Ends
Sides: Roasted Corn, Baked Tater Salad, Heirloom Tomato Salad, and Apple Jicama Slaw
Vegetarian: Vegetarian Enchiladas
Dessert: Brownies, Lemon Cake, and Peach Cobbler
SUNDAY LIGHT SNACK MENU:
Cheese & Charcuterie with Crackers, Nuts, Chips, Candy, Trail Mix, and Unique Local Snacks
SUNDAY BRUNCH MENU:
Brunch Entrees: Tomato Frittata, Chicken and Waffles, Bacon and Cheese Tator Skins,
Deviled Eggs, and English Muffin Sliders
Salads: Pasta Salad, Garden Salad
Assorted Bar Cookies
SUNDAY DINNER MENU:
High South Sunday Supper: Grilled Pork Chops, Beef Tenderloin and Sauce, Blackened Fish
Sides: Corn Bread, Mac and Cheese, Green Beans, Fried Cauliflower, and Garden Salad
Vegetarian: Cauliflower Tacos
Dessert: Banana Pudding with Bourbon Sauce and Assorted Cookies
Viewing Areas
In addition to the Platinum Lounge, your ticket gives you access to some sweet viewing areas at both stages. Please note that while viewing areas are ample, they are subject to capacity and available on a first-come, first-served basis. Look for the "Platinum Viewing" signs.
North of Oz Stage
- Front-of-stage — a designated area at the front of the stage for standing room only. Located house-right (on the right side if looking at the stage)
- Water, Beer and Seltzers available in viewing area
South of Oz Stage
- Front-of-stage — a designated area at the front of the stage with standing room only. Area located house-right (right side if looking at the stage)
- Water, Beer and Seltzers available in viewing area
*All viewing areas are limited capacity and available on a first-come, first-served basis. With the exception of ADA viewing zone, chairs are not allowed in Platinum viewing areas.
THE EXTRAS
As if all of the above isn’t enough, we also have these fun additions for you:
- Thursday Night Welcome Party! - Details at top of page.
- On-Site Festival Guided Art Tours - Offered Saturday and Sunday at 3pm and 5pm - sign up at the Platinum Concierge!
- Access to VIP — Enjoy unfettered access to all VIP areas.
- Merchandise gift — A special thank-you for our Platinum guests. Redeem yours at the Platinum Concierge.
- Premium Amenities - available at the concierge, you'll find sunscreen, bug spray, ear plugs and more!
Museum Tours
Take advantage of your Platinum ticket and get complimentary access to Crystal Bridges and The Momentary throughout the festival weekend. For full details and to RSVP, CLICK HERE!
- Skyspace Sunrise Sound Meditations | September 23 at 6:30 - 7:00 a.m.
- Curatorial Walkthrough at The Momentary | September 23 at 10:00 a.m.
- Tour of Permanent Collection Highlights at Crystal Bridges Museum of American Art | September 23 at 10:00 or 11:00 a.m.
- Skyspace Sunrise Sound Meditations | September 24 at 6:30 - 7:00 a.m.
- Curatorial Walkthrough at The Momentary | September 24 at 10:00 a.m.
- Tour of Permanent Collection Highlights at Crystal Bridges Museum of American Art | September 24 at 11:00 a.m.
- Skyspace Sunrise Sound Meditations | September 25 at 6:30 - 7:00 a.m.
- Curatorial Walkthrough at The Momentary | September 25 at 11:00 a.m.
- Tour of Permanent Collection Highlights at Crystal Bridges Museum of American Art | September 25 at 11:00 a.m.