Welcome to Platinum!
Welcome back to FORMAT Festival! We're excited to bring this festival to The Momentary for an amazing weekend of live music, art and technology! Your Platinum perks will help you make the most of your weekend with comfortable seating, a private lounge and more!
We’ve compiled this guide to help you take full advantage of everything Platinum has to offer. We’ve also included essential info on our health and safety policies and general festival details. Be sure to share this with everyone in your group so all are in-the-know. And if there is anything we left off, email firstname.lastname@example.org with questions. We can’t wait to see you!
BEFORE THE FESTIVAL
Format Festival Kick-Off Reception: complimentary for all VIP and Platinum guests. Register HERE and use code FORMATVIP for a complimentary ticket!
Health & Safety
- Safety at FORMAT Festival
- Please also remember our updated bag policy– CLEAR BAGS ONLY – and No liquids are allowed to be brought into FORMAT Festival
How to Dress & What to Bring
Dress for comfort and be sure to check the weather forecast before you head out the door. The festival grounds are a combination of paved surfaces and grass, so choose your footwear accordingly. We recommend a hat and sunglasses, but if you forget anything, the Festival Store has lots of great merchandise offerings!
Review this link to be sure you are in compliance with our bag policy and to see what items are allowed and prohibited.
Platinum Wristbands - Box Office Location & Hours
Wristband activation ensures a smooth process when entering the festival each day and allows you to add emergency contact information to your wristband. All you need to do is enter your wristband ID number (located on the inside of your wristband) and contact info to activate.
GETTING IN THE FESTIVAL
Platinum guests receive complimentary parking in The Momentary parking garage, just steps away from the main entrance. On 8th street, look for signage directing to you the garage from either direction. Scan the QR code on your parking hangtag that was mailed with your wristband for more information!
Location & Entry Gate
FORMAT Festival will now take place at The Momentary in downtown Bentonville! The Momentary is located 507 SE E St, Bentonville, AR 72712
AT THE FESTIVAL
The Platinum Lounge is located at the Tower Bar, between the two stages. Located across from the Atelier Sisu art activation, look for your Platinum Entry portal where you will take the elevator straight to the top! This luxurious space is your festival HQ with a range of amenities for relaxing and recharging between sets. The Platinum Lounge includes:
- Beautifully decorated, fully enclosed space with a variety of seating
- Full-service complimentary bar with all-day beer, wine, seltzers, cocktails and non-alcoholic beverages
- Daily lunch, dinner and snacks - menus attached at bottom of page!
- Premium air-conditioned bathrooms
- Complimentary lockers and mobile chargers
- Concierge service — Our staff are here to assist you with any festival questions, wristband issues, festival survival supplies or anything else that comes up.
ALL-INCLUSIVE DINING AND DRINKS
Have a drink on us at your full-service bar, serving complimentary beer, wine, cocktails and non-alcoholic beverages. Beer, seltzer and water service will be available in your viewing areas as well.
No need to go hungry with delicious bites all day in the Platinum Lounge. We’ll have a selection of hand held favorites in the afternoon with an expanded range of hot and cold dishes in the evening hours, followed by late-night snacks to enjoy with the final sets of the festival. All food is served in the Café within the Platinum Lounge and will include options for those with dietary requirements.
Menus attached at bottom of page!
Your Platinum ticket gives you access to some sweet viewing. Please note that while viewing areas are ample, they are subject to capacity and available on a first-come, first-served basis.
North of Oz Stage:
- Front-of-stage viewing: Located on the right side if looking at the stage, enter your viewing area through the VIP entry portal where you will walk straight through into Platinum viewing.
South of Oz Stage:
- Front-of-stage viewing: located on the LEFT side if looking at the stage
As if all of the above isn’t enough, we also have these fun additions for you:
- Access to VIP and GA+ — Enjoy unfettered access to all VIP and GA+ areas
- Merchandise gift — A special thank-you for our Platinum guests, available at the Platinum Concierge